Saturday, November 17, 2012

College Students Boost Digital Adoption

Connected: According to this Coursesmart survey, the average college student uses 3 devices daily, although the majority (51%) report bringing a laptop rather than a print textbook.

Reposted from Coursesmart (

-- Research Shows That Majority of Students Are More Likely To Bring a Laptop Than a Print Textbook to Class with 53% Of Device Owners Reading eTextbooks Frequently -- 
SAN MATEO, Calif., May 23, 2012 –CourseSmart®, the world's largest provider of eTextbooks and digital course materials, today announced the results of a survey revealing college students' growing reliance on technology. The survey of more than 500 currently enrolled college students found that nearly all college students (98%) who own a device have used it for school and a majority of these students (53%) read eTextbooks frequently. Further, 90% of college students say they save time studying with technology -- including mobile devices, digital textbooks, eReaders and tablets. 
Fielded by Wakefield Research, an independent research consultancy, the survey revealed that technology has become a significant part of students' everyday lives with the average using three devices daily. A majority (67%) can't go more than one hour without using some sort of digital technology, with 40% not lasting more than 10 minutes. "The survey underscores the undeniable influence technology has on today's college experience. As technology continues to evolve and digital devices become integral to the evolution of higher education, it's encouraging to see the positive impact on learning outcomes as students utilize advanced devices and digital course materials to streamline and improve their learning environment," said Sean Devine, CEO of CourseSmart. 
The Digital Backpack 
Once the backpack staple, print textbooks are losing their reputation of being indispensable. Only 5% of students say textbooks are the most important item in their bag and a majority of students say they are more likely to bring a laptop (51%) than a print textbook (39%) to class. Digital devices also allow for on-the-go reference to information with 79% of college students reporting they have done a quick search on a mobile device or tablet to verify something right before a test or a quiz.
According to the survey, technology is also streamlining students' studies. The study found that 68% of college students who save time using technology report saving two hours or more each day and nearly one in six students (14%) saving five hours or more. Further, nearly 3 in 5 students (58%) report that they frequently are unable to complete required reading in time for class and of those, a majority (51%) said they would be more likely to do so if they had digital textbooks that could be accessed on a mobile device, eReader, laptop or tablet.